join us in La Crosse
Destinations Wisconsin invites you to explore, engage and evolve at the 2021 Wisconsin Fall Tourism Conference to be held at the La Crosse Center! We have an exciting agenda planned, including keynote speaker David Cooks who will share his inspiring “Paralysis to Purpose” story. Plus, WI Dept. of Tourism Acting Secretary Anne Sayers will be joining us, along with speakers on digital marketing, tourism trends, and more. Explore La Crosse will be hosting a wonderful marketplace and reception Thursday evening.
AGENDA
ATTENDEE REGISTRATION
How to Register
Register online starting Tuesday, September 7.
Submit registration via mail. Click here to download a printable registration form.
Registration Rates
Early-bird registration rates are $125 for Destination Wisconsin members and $140 for non-members. To receive the early-bird rate, registration must be completed online or postmarked by October 9, 2021. After October 9, registration is $145 for members and $160 for non-members.
Full-time students are eligible to register at a rate of $85, along with one-day participants.
Cancellation Policy
No refunds will be provided for prepaid registrations after October 31, 2021.
Location & Lodging
Hosted by the La Crosse CVB
Join us at the La Crosse Center where the La Crosse CVB is brewing up a wonderful marketplace, reception, and dine around to make your visit memorable. More information on La Crosse and lodging availability can be found here.
Accommodations
- Radisson Hotel
200 Harborview Plaza, La Crosse, WI 54601
Book online to receive your $99 conference room
rate, or call (608) 668-2448 and reference the 2021 Fall Tourism Conference Holiday Inn Hotel & Suites
200 Pearl Street, La Crosse, WI 54601
Offering single king and double queen rooms at $99 per night.
Please call (608) 784-4444 and reference the 2021 Fall Tourism ConferenceThe Charmant Hotel
101 State Street, La Crosse, WI 54601
Offering single king rooms at $129 per night.
Please call (608) 519-8800 and reference the 2021 Fall Tourism Conference
Sponsor & Exhibitor Opportunities
Support Wisconsin's Fall Tourism Conference
Destination Wisconsin invites you to be an important part of our 2021 Wisconsin Fall Tourism Conference, November 4 & 5 in La Crosse. As a sponsor or exhibitor, you will have the opportunity to network IN PERSON with nearly 200 Wisconsin tourism professionals from convention and visitors bureaus, chambers of commerce, events, attractions, lodging properties, marketing agencies, restaurants, and more. We offer a variety of sponsorship and exhibitor levels, all designed to provide you great exposure in a fun, educational, small-group atmosphere.
Click here to download information on current sponsor and exhibitor opportunities.
Secure your spot today by registering online (available September 8, 2021) or contacting Julia Hertel at (608) 837-6693 jhertel@destinationswisconsin.com.
Thank you to our 2021 sponsors:
Wisconsin Department of Tourism, Explore La Crosse, Kwik Trip, Boelter & Lincoln, Rotary Lights, Midwest Living/Meredith Travel, Madden Media, Circle Wisconsin, The Weber Group, Wisconsin Great River Road, Shrpa, and Simpleview.
TrailBlazer Awards
Awards for the best Wisconsin tourism marketing and partnership campaigns will be presented by WACVB at the Wisconsin Fall Tourism Conference. Learn more and download an entry form at destinationswisconsin.com.
cONTACT US
Contact Julia Hertel, Executive Director of Destinations Wisconsin, with any questions on the 2021 Wisconsin Fall Tourism Conference.
Address
WACVB
PO Box 393
Sun Prairie, WI 53590