The Wisconsin Governor's Conference on Tourism (WIGCOT) is an annual educational and motivational multi-day event for the industry to learn from experts, see what's ahead for Travel Wisconsin's annual campaigns, network and celebrate the Governor's Tourism Award winners and nominees. 

Wisconsin tourism wouldn’t be where we are in this recovery without our incredibly innovative and hard-working partners like you. WIGCOT 2022 will be an opportunity to reconnect and gear up for another year of recovery, together. Here’s to a great conference filled with inspiration, laughter and professional growth. Here’s to continued economic recovery powered by smart strategy and an incredible hospitality industry. Here’s to you!  

WIGCOT 2022 - MArch 13-15

Monona Terrace Convention Center, Madison