arrivalist data co-op

NEW for 2021!

Partner with Travel Wisconsin to leverage traveler arrival data. You’ll gain valuable insights through Arrivalist that lead to well-informed marketing decisions and help attract key audiences to your destination.


Eligibility

The Arrivalist Data co-op program is open to Destination Marketing Organizations. All participants are subject to Wisconsin Department of Tourism approval.

Asset Development

Partners receive arrival tracking data to help leverage insights on key audiences visiting a destination. Packages include:

  • County Rankings
  • Origin:  State from which traveler originated
  • Length of Stay: Average length of stay by county (in hours)
  • Arrivals by Day/Month/Quarter
  • Points of Interest (POI):  Mapping of up to 3 POI's within a 50-mile radius of your destination
  • Custom Interactive Dashboard:  Data customized to your location with benchmarks, key insights and recommendations in one easy-to-access place
  • Quarterly Reports:  Four reports containing easy-to-digest data and insights (Q4 2020; Q1-3 2021) 

All data is from Travel Wisconsin-owned and paid channels. POIs must be selected from within destination; POI data does not begin tracking until set up in Arrivalist.

Cost and Frequency

Program cost is $5,000.

This program is limited to 10 partners.

Deadline

Reservations are accepted on a first come, first served basis and must be submitted by January 29, 2021.  This program is currently closed and will be available for the calendar year 2022 in September, 2021.